Google has introduced a rule for people who contact Google Ads support. This new rule says that advertisers must give Google permission before Google’s support team can make any changes to their advertising account.
When someone contacts Google Ads support the experts can give the user advice. Suggest what to do.. Now if the issue needs technical help Google may ask for permission to access and modify the account directly. This means a Google Ads specialist can log into the user’s account and make changes to campaigns, settings or other elements to solve the problem.
Before submitting a support request users will see a checkbox or consent option. By selecting it Google Ads users agree that Google’s support team can temporarily access their Google Ads account. They can make changes such as adjusting campaign settings, fixing errors or resolving issues with the Google Ads account. Google does not guarantee that these changes will improve performance or give results with Google Ads.
The advertiser will remain fully responsible for the outcomes, including ad performance, spending and results from Google Ads. If any loss, unexpected cost or issue happens after the changes it will be the advertisers responsibility, not Googles.
The main goal of this policy is to make support faster and more effective for Google Ads users. Sometimes problems with Google Ads are complex and direct access helps experts fix them quickly. However this rule also protects Google legally by ensuring that Google Ads advertisers understand the risks before allowing account access to Google Ads support.
In other words this update means that when Google Ads users ask for help from Google Ads support they may need to give permission for Google Ads support to enter their Google Ads account and make changes themselves.. Even after that Google Ads users will still be responsible for their Google Ads and the results they get from Google Ads.
